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AI Trainer/ Coach
Ever joined a company where “AI adoption” basically means sending people a link to ChatGPT and hoping for the best?
This is not that role.
As AI Adoption Specialist & Coach, you’ll help 500+ colleagues actually work with AI: new habits, smarter workflows, better collaboration.
Hands-on workshops, coaching, enablement — not corporate slide decks.
ReduCate is growing fast: multiple acquisitions per year, expanding teams and one AI-enabled way of working across the group.
Company profile
ReduCate is a European group of e-learning companies operating in regulated sectors (healthcare, law, education, transport). They’re merging several brands into one central SaaS platform and rolling out an AI-first strategy across all teams.
You work across product, engineering, operations, marketing, content, customer service and leadership — creating shared ways of working and building confidence in AI.
Job description
As AI Adoption Specialist & Coach, you will:
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Facilitate AI workshops, training and hands-on sessions.
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Help teams discover practical AI use cases in daily work.
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Make AI approachable for non-technical teams.
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Guide behavioural change: new habits, rhythms and collaboration styles.
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Coach leaders in communication, clarity and steering their teams.
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Support the integration of newly acquired companies into the AI-first model.
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Spot friction, resistance or confusion early — and resolve it constructively.
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Turn lessons into lightweight playbooks and scalable best practices.
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Collaborate with Product, Engineering, Operations, HR, Marketing and Leadership.
Job Requirements
You have:
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Experience in AI adoption, L&D, enablement, coaching, product ops or similar roles.
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Experience facilitating workshops or coaching teams in new ways of working.
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Hands-on experience with AI tools (LLMs, copilots, automation).
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Strong communication skills — able to simplify complex concepts.
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Confidence working across multiple teams with different maturity levels.
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Sensitivity for resistance and the ability to shift it with empathy + clarity.
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Native-level English (Dutch is a plus).
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Residency in the Netherlands and availability for 2 office days in Utrecht.
Terms of Employment
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Salary: €6.000 – €8.500 / month (depending on experience).
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Pension plan.
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26 holidays.
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Hybrid setup: 2 fixed office days in Utrecht.
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High-growth environment with ownership and autonomy.
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Close collaboration with Product, Engineering and Leadership.
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A central role in shaping how AI is adopted across the organisation.
Interested?
Reach out via d.gontha@haystackpeople.nl
AI Trainer/ Coach
Solliciteer
